How to get monetized on YouTube in 2026
Getting monetized on YouTube means getting into the YouTube Partner Program. There are two ways in: a lower tier for fan funding and Shopping, and the full tier that shares ad revenue. Here's what each needs in 2026, which watch hours count, what changes on February 1, 2027, why channels get turned down, and how to reach 4,000 hours sooner.
Updated 8 min read
In short
- Ad revenue needs 1,000 subscribers and 4,000 public watch hours in the last 12 months, or 10 million Shorts views in the last 90 days. Fan funding and Shopping start at 500 subscribers.
- Only long, public videos count toward watch hours. Shorts, private, unlisted and deleted videos, and ads don't.
- From February 1, 2027, new applicants need 8,000 watch hours or 20 million Shorts views. Channels already in the program aren't affected.
- YouTube reviews the channel as a whole, typically in about a month. Reused content, like clips of other people's videos with little added, is the most common reason channels are turned down.
On this page
What you need to join the YouTube Partner Program
The Partner Program has two tiers. Each has its own thresholds, and you can reach either through long videos or through Shorts:
| Tier | What you need | What it unlocks |
|---|---|---|
| Fan funding and Shopping | 500 subscribers and 3 public uploads in the last 90 days, plus 3,000 watch hours in the last 12 months or 3 million Shorts views in the last 90 days | Channel memberships, Super Chat, Super Stickers, Super Thanks, Jewels and gifts, and Shopping |
| Ad revenue | 1,000 subscribers, plus 4,000 watch hours in the last 12 months or 10 million Shorts views in the last 90 days | A share of the ad revenue on your videos and of YouTube Premium revenue, as well as everything above |
Whichever you aim for, you also need to:
- Follow YouTube's channel monetization policies.
- Live in a country or region where the Partner Program is available.
- Have no active Community Guidelines strikes on your channel.
- Turn on 2-Step Verification for your Google Account.
- Have access to YouTube's advanced features (verifying your phone number is one way).
- Have one active AdSense for YouTube account linked to your channel. You can set it up while you apply.
Which watch hours count
The 4,000 hours are public watch hours on long videos in the last 12 months. It's a rolling window: every day, the hours from a year ago drop off. These don't count:
- Private, unlisted and deleted videos.
- Views from ad campaigns, like promoting a video with Google Ads.
- Shorts, including watch time in the Shorts feed. Shorts have their own route in: Shorts views over 90 days.
- Livestreams that are unlisted, deleted or not kept as a video afterwards. A public stream you keep on your channel does count.
Watch hours are views times how long people watch, so how many views you need depends on your average view duration, which YouTube Studio shows for each video. To reach 4,000 hours in 12 months:
| Average view duration | Views in 12 months | Views a month | From 2027, for 8,000 hours |
|---|---|---|---|
| 3 minutes | 80,000 | 6,667 | 13,334 a month |
| 5 minutes | 48,000 | 4,000 | 8,000 a month |
| 8 minutes | 30,000 | 2,500 | 5,000 a month |
| 12 minutes | 20,000 | 1,667 | 3,334 a month |
A channel getting 10,000 views a month at 4 minutes each makes about 667 watch hours a month, so it reaches 4,000 in about 6 months. Put in your own numbers with the YouTube watch hours calculator.
What changes on February 1, 2027
YouTube announced in August 2026 that the Partner Program changes from February 1, 2027:
| Today | From February 1, 2027 | |
|---|---|---|
| New channels, through long videos | 4,000 watch hours in 12 months | 8,000 watch hours in 365 days |
| New channels, through Shorts | 10 million Shorts views in 90 days | 20 million Shorts views in 90 days |
| Sharing in Shorts ad revenue | Any channel in the program | 10 million Shorts views in the last 90 days |
| Fan funding and Shopping | 500 subscribers and the thresholds above | Unchanged |
- Channels already in the program aren't affected by the new entry thresholds. Those under 10 million Shorts views in 90 days stay in the program and keep earning from long videos; they just don't share in Shorts ad revenue.
- Everyone in the program has to accept the updated terms in YouTube Studio by January 31, 2027 to keep fully monetizing.
- YouTube's announcement doesn't mention a change to the 1,000 subscribers.
If you're close to 4,000 hours, it's worth getting there and applying before February 1, 2027: the new thresholds are for creators applying from then. YouTube hasn't said how it treats applications still in review on that date.
How to apply, and how long it takes
- Sign in to YouTube, click your profile picture and open YouTube Studio.
- In the left menu, click Earn, then Apply now.
- Review and accept the base terms.
- Set up an AdSense for YouTube account, or link one you already have.
- Wait for the review.
YouTube's automated systems and human reviewers look at the channel as a whole, and YouTube says you'll typically hear back in about a month, sometimes longer. Once you're in, you turn on each way to earn by accepting its module, like the ones for ads on the watch page and in the Shorts feed.
Why channels get turned down
Reviewers don't watch every video. YouTube says they focus on the channel's main theme, its most-viewed and newest videos, the videos with the most watch time, titles, thumbnails and descriptions, and the About section. The usual problems:
- Reused content. Videos that are mostly someone else's, re-uploaded or lightly edited, don't qualify, even with the creator's permission. This is why most clip channels can't be monetized as they are: see YouTube's reused content policy, for clippers.
- Generic or repetitive content. Videos made from a template, or so alike that they feel mass-produced, aren't eligible. Each video should offer something of its own.
- Community Guidelines. An active strike stops an application, and the channel as a whole has to follow the rules.
- Fake engagement. YouTube doesn't allow anything that artificially increases views or other numbers. Bought views or watch hours can get videos removed, not just an application turned down.
If you're turned down the first time, you can appeal within 21 days, or keep uploading and apply again after 30 days. After a second rejection, you wait 90 days. And once you're in, a channel with no uploads or posts for 6 months or more may lose monetization.
How to reach 4,000 watch hours sooner
- Make videos people finish. Watch hours are views times minutes watched, so a video people watch for 6 minutes earns twice the hours of one they leave after 3. Cut the slow start, get to the point, and keep each part moving.
- Keep them watching the next one. Playlists, end screens and videos that follow on from each other turn one view into several.
- Stream, and keep the stream. A public livestream saved on your channel counts, and streams run long.
- Use Shorts to bring people to your videos. Shorts' own watch time doesn't count, but Shorts reach people who don't know your channel yet. Post Shorts made from your long videos, and add each one's full video as its related video: it shows as a link below your channel handle in the Shorts player, and the watch hours from people who tap through do count. Adding a related video needs YouTube's advanced features, which channels with enough history get, or which you can unlock by verifying your identity with an ID or a video.
For cutting them, see how to turn a YouTube video into Shorts, and for getting them seen, how to get more views on YouTube Shorts.
What you earn once you're in
YouTube pays partners 55% of the net ad revenue on their long videos, and a share of the Shorts ad pool on Shorts. There's no fixed rate per view: creators and analytics companies report roughly $1 to $6 per 1,000 views on long videos, and much less on Shorts. Payments come through AdSense once your balance reaches $100.
For the details, read how much YouTube pays per view, or put in your views in the YouTube money calculator.
Questions
How many subscribers do you need to get monetized on YouTube?
500 for fan funding and Shopping, with 3 public uploads in the last 90 days and 3,000 watch hours in 12 months or 3 million Shorts views in 90 days. 1,000 for ad revenue, with 4,000 watch hours in 12 months or 10 million Shorts views in 90 days.
Do Shorts count toward the 4,000 watch hours?
No. Watch time on Shorts, including in the Shorts feed, doesn't count toward the 4,000 hours. Shorts have their own route in: 1,000 subscribers and 10 million Shorts views in the last 90 days.
How many views do you need for 4,000 watch hours?
It depends on how long people watch. At a 5-minute average view duration, 48,000 views in 12 months, about 4,000 a month. At 10 minutes, half that.
How long does it take to get monetized after applying?
YouTube says it typically gets back to you in about a month, after its automated systems and human reviewers have looked at your channel. It can take longer, and some channels are reviewed more than once.
What happens if my application is rejected?
After a first rejection, you can appeal within 21 days, or keep uploading and apply again after 30 days. After a second rejection, you wait 90 days before applying again.
Can a clip channel get monetized?
Usually not, if it posts clips of other people's videos with little added: that's reused content, which isn't eligible even with the creator's permission. Clippers usually earn from clipping campaigns instead. Creators who clip their own videos can monetize those Shorts.
Sources
The apps' rules are from their own pages, read on October 15, 2026. They change from time to time, so check them before you rely on one.
- YouTube Help: YouTube Partner Program overview and eligibility
- YouTube Help: overview of the expanded YouTube Partner Program
- YouTube Help: how to earn money on YouTube
- YouTube Blog: Partner Program updates for 2027 (August 10, 2026)
- YouTube Help: channel monetization policies
- YouTube Help: fake engagement policy
- YouTube Help: add a related video to your Shorts
- YouTube Help: access to advanced features
- YouTube Help: YouTube partner earnings overview
- YouTube Help: getting paid by AdSense for YouTube






